Introduction:
1. This sheet helps you quickly find key terms related to game operations or overall game terminology
2. It is regularly updated, so check back from time to time to expand your knowledge.
3. If you can’t find a term or find inaccurate definition, you can help improve this sheet! Contact Dhanu (djatid@garena.co.id) from People Team and we will update the glossary
How To Use:
1. You can use the magnifier Icon on the right to search for a term
2. You can use the "Filter" button below to search terms based on their function
3. Click the "Show More" button at the bottom of the table to expand more rows
| Term | Definition | Function |
|---|---|---|
A1 / A7 / A30 | Active players who log into the game within 7 days / 30 days | Product |
Active User / Daily Active User (DAU) | player who logs into the game within a specific period. | Product |
AFK (Away From Keyboard) | A status indicating that a player is temporarily not at their device or inactive in the game. | Game Terminology |
Aggro | The behavior of enemies targeting a specific player or group in a game. | Game Terminology |
Aim Assist | A feature in some games that helps players align their crosshairs with targets. | Game Terminology |
Alpha Test | An early testing phase focusing on the game's core functionality, often performed by internal teams. | Product |
Anti-Hack | Tools or measures implemented to detect and prevent hacking in a game. | Product |
ARPPU (Average Revenue Per Paying User) | A metric measuring the average revenue generated by players who make in-game purchases. | Revenue |
ARPU (Average Revenue Per User) | A key metric to evaluate the average revenue generated per user in a given period. | Revenue |
Average Online Time | Average time users spend in the game per session or day. | Product/Revenue |
Battle Pass / Season Pass / Event Pass | A subscription model offering exclusive in-game rewards for completing challenges during a specific period. | Revenue |
Battle Royale | A game genre where players compete in a shrinking play area, and the last player or team standing wins. | Game Terminology |
Beta Test | A later testing phase where external users can test the game for bugs and provide feedback. | Product |
Bots | AI-controlled characters or players in a game, often used to simulate real opponents. | Game Terminology |
Buff | An improvement or enhancement to a character, item, or ability. | Game Terminology |
Bugs | Errors or glitches in a game that cause unintended behavior or performance issues. | Product |
C3 / C7 / C30 | The percentage of users who stop playing continuously within 3, 7 or 30 days | Product |
CBT (Closed Beta Test) | A limited testing phase where a select group of players is invited to test the game and provide feedback. | Product |
CDN | Content Delivery Network. A network of servers that deliver game content quickly based on user location. | Product |
Churn Paid | Previously paying user who has stopped making purchases in the game. | Revenue |
Churn Rate | The percentage of users who stop playing a game over time. | Product |
Churn User | Players who have stopped playing the game. | Product |
Clan/Guild | A group of players who band together in a game for cooperative gameplay or competition. | Product |
Click Through Rate (CTR) | The percentage of users who click on a specific ad or link after seeing it. | Marketing |
Cohort Retention | Retention rate of a specific group of users over time | Product/Revenue |
Completion Rate | Percentage of users who has completed specific events or activities. | Product |
Config | Game configuration files or settings that determine gameplay behavior and mechanics. | Product |
Conversion Rate | A measure of how many users take a desired action (e.g., installing the game after seeing an ad). | Product |
Cooldown | The waiting period before a player can use an ability again. | Game Terminology |
Cooldown Reduction (CDR) | A stat or mechanic that shortens the waiting period for abilities or skills to recharge. | Game Terminology |
Cost Per Impression (CPI) | The cost incurred for every views of an advertisement. | Marketing |
Cost Per Install (CPI) | The cost incurred to acquire one new installation of the game through ads or promotions. | Marketing |
Cost Per Mille (CPM) | The cost incurred for every 1,000 impressions of an advertisement. | Marketing |
Cost Per Registration (CPR) | The cost incurred for each successful registration or sign-up in the game. | Marketing |
Crash | A sudden termination of the game due to an error or malfunction. | Product |
Cross-Platform Play | A feature allowing players on different devices (e.g., PC, console, mobile) to play together. | Game Terminology |
Daily Quests / Daily Mission | Tasks or challenges that refresh daily and reward players upon completion. | Product |
Day Retention | Percentage of players returning after a set number of days | Product/Revenue |
Declining Game | A game experiencing a steady decrease in active players and revenue. | Product |
Developer | Individuals or teams responsible for creating and maintaining a game. | Game Terminology |
Discount Event | Limited-time promotion where in-game items, currency, or bundles are offered at a reduced price to encourage player spending. | Revenue |
DLC (Downloadable Content) | Additional content for a game, such as new levels, characters, or features, that can be purchased or downloaded separately. | Game Terminology |
Download Number | Total game downloads from app stores or platforms. | Product/Revenue |
Drop-Off | The stage where users stop progressing in the player funnel, such as failing to download or register. | Game Terminology |
Early Access | A phase where players can purchase and play a game before its official launch. | Game Terminology |
Esports | Competitive, organized gaming events or tournaments. | Esport |
Event Pass | A limited-time feature offering exclusive rewards for completing challenges during an event. | Revenue |
EXP (Experience Points) | Points earned by players to level up or improve their character's abilities. | Game Terminology |
EXP Boost | A temporary increase in the rate players earn experience points. | Game Terminology |
F2P (Free-to-Play) | A game that is free to download and play but often includes in-game purchases. | Game Terminology |